Handwoven with Pride: Our Commitment to Craftsmanship
Crow is a women-owned contemporary brand founded in 2011 by Shaila Khubchandani, a passionate textile lover with a deep appreciation for the beauty and skill of handwoven fabrics. With years of global travel and study of traditional textile techniques, Shaila sought to bring unique and gorgeous fabrics to the world.
At the core of Crow lies a commitment to sustainability, with a focus on handwoven fabrics as the most eco-friendly method of material production. Our textiles are crafted by local artisanal weavers and are biodegradable by nature.
Our mission is to continuously strive for a more environmentally conscious workflow, with a goal of minimizing our carbon footprint. Our designs are a reflection of our desire to give back to the earth, creating timeless pieces in harmony with nature.
We create clothing for women who value comfort, art, and conscious choices. Committed to fair trade, sustainability, and inclusivity, we use handmade fabrics from handloom clusters across India. Our goal is to showcase Indian heritage art and support the small-scale handloom industry globally.
Our fabrics are eco-friendly, ethically made, and have a minimal carbon impact.
We aim to elevate the handloom industry and create a space for ethical and eco-friendly clothing in the fashion world. Our ultimate goal is to establish a carbon neutral organization, where minimizing our impact is a key part of our business.
Committed to inclusivity, we offer fashion for all body types from XXS to 4X, mastering each size.
we believe that social responsibility is a vital aspect of sustainability. We are dedicated to supporting small businesses and artisans who preserve traditional techniques and use natural materials.
By collaborating with our partners, we aim to promote economic development and social stability in the communities that rely on these skills.
MEET THE FOUNDER
I value simplicity and sophistication. My focus is on using traditional textiles from different regions of India to create contemporary designs. A perfect balance between ease, style and fashion, honouring the comfort of the wearer while embracing the rawness of exquisite craftsmanship.
Harbouring the community and the natural resources, has been one of my core values that run through every process of making the collection.
My ultimate goal is to be a leading force in responsible and sustainable fashion for years to come.